So started a holiday conversation over dinner at a friend’s house. I’m always the person expected to answer the automotive related questions and in this case a few people in the room knew that I had worked with folks at Lincoln in the past.
“Cameron, WTF is going on with Lincoln?” Before I even had a chance to answer, the entire table jumped in and started discussing the recent Lincoln advertising featuring Matthew McConaughey:
Lots of different opinions, some loved the ads, some thought they were stupid. Some folks really love Matthew McConaughey, some not so much. I really had no idea how many people thought The Lincoln Lawyer was a great movie. Not surprisingly the conversation turned to all the parodies of the ads, Ellen did one, so did SNL:
All this conversation went on for a full a full a ten minutes and then someone remembered they had asked me a question, turned to me and asked again, “Cameron, WTF is going on with Lincoln?” I said:
